Voorbeeld: Document

Bombardier is emerging as a clear industry leader as the market recovers from the 2009 downturn. In 2010, Bombardier recorded more orders than all its competitors, with 107. Again, in Q1-2011, Bombardier recorded 77 net orders, equivalent to a market share of approximately 69%. Bombardier remains confident of the strong long-term potential for the business aircraft industry and maintains its focus on strength- ening its market leadership position by continuing to invest in its development programs: the Global 7000 and Global 8000 jets, Learjet 85 aircraft and Global Vision flight deck. With its comprehensive product portfolio, dedication to provide superior customer support and solid product development roadmap, Bombardier plans to benefit from the expected long-term market growth and continue leading the way in business aviation. This forecast focuses on the three business jet categories in which Bombardier competes: Light, Medium and Large. The Very Light and Large Corporate Airliner categories are excluded. Turning the Corner The business jet industry was clearly reminded of its cyclical nature when, in 2009, the pre- cipitous and rapid decline of the demand resulted in cancellations exceeding gross orders, which caused a significant reduction in firm order backlogs and aircraft deliveries. Today, the business aircraft industry’s improving book-to-bill ratio is a positive signal that the market has turned the corner and is gaining momentum. The world economy rebounded nicely in 2010, led by high growth economies (China, India and Brazil) and sustained by a recovering United States. On the other hand, lagging growth in Europe, was and remains, a concern. Most key business jet indicators are showing signs of improvement. Sales of used aircraft are rising to pre-downturn levels and, as a result, pre-owned inventories are declining. Business jet utilization, as measured by movements, is up. Industry deliveries are not expected to improve significantly in 2011; however, signs of a market recovery are plenty, and it is expected that business aircraft market deliveries will return to growth in 2012. The forecast will detail the expected timeline and magnitude of the business jet industry comeback. Industry Net Orders Units, 2010, Q1-2011 Source: Manufacturer disclosures and Bombardier estimates. Excludes Very Light Jet and Large Corporate Airlines categories. 77 73 34 180 111 107 2010 Q1-11 Bombardier Other OEMs 59% 69% executive summary Bombardier Business Aircraft | Market Forecast 2011-2030 05